
Nike raised a few eyebrows in London yesterday during the official unveiling of their away kits for this summer's World Cup. They announced that their nine national teams - Portugal and Brasil included - will wear tops made entirely from polyester. Nike claims this green approach will prevent approximately 13 million plastic bottles from ending up in landfills, with each shirt made from up to eight recycled plastic bottles. Nike's fabric suppliers melted down discarded plastic bottles to produce new yarn that was ultimately converted to fabric for the jerseys. It's great to see such a massive and powerful corporation in Nike making a responsible, socially aware decision that promotes environmental preservation.

In the first picture above, Nani is seen modeling the away kit. And in the second image - a promotional action shot by Nike - Ronaldo is wearing Portugal's home kit. Which kit do you like better? Are you as fond of these jerseys as previous ones?
heh, that's pretty cool. However, I think the away kit looks like rubbish (excuse the pun, heh).
ReplyDeleteThe home kit is nice tho.
ReplyDeleteI like both kits but prefer the home jersey. In that roanldo shot you can't really tell what the front of the jersey looks like. I've seen the template of it somewhere on-line. I'll hopefully be getting both kits before the world cup starts. you can pre order the away kit at www.kitbag.com.
ReplyDeleteAs far as jerseys from the past go my favorites are the 2004 kits and the 2008 kits.
I wonder how the new jerseys will feel being made up entirely out od polyester.
My first impression of the away kit was that the huge racing stripe through the middle is bold and kind of looks out of place. I guess that may be because the Portugal jerseys in the more recent years have been solid plain colours. I'm assuming the break in the stripe is for a number???
ReplyDeleteDespite my first impression, I think I will grow to love this jersey simply because it belongs to Portugal!
Props to Nike for taking some initiative in sustainability.
i like sex
ReplyDeleteAway jerseys were baggy during the friendly against china
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